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stars ranking

Standard & Poor's proprietary STARS (Stock Appreciation Ranking System) was designed specifically to meet the needs of aggressive investors looking mainly or exclusively for superior market performance over a 6-12 month period. To help put their investment decisions in perspective, Standard & Poor's equities analysts rank the appreciation potential of stocks in their areas of expertise in one of the following five categories:

          • Buy. Expected to be among the best performers and rise even in a falling market.
        • Accumulate. Consider buying. Expected to be an above-average performer.
      • Hold. Expected to be an average performer.
    • Avoid. Consider Selling. Expected to be a below-average performer.
  • Sell. Expected to be among the worst performers and fall even in a rising market.
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